Rouge Premier
description
A luminous matte finish and intense color are the defining characteristics of this Dior lipstick with a formula infused with 24K gold and revitalizing red hibiscus flower extract. Lips are luminous and appear smooth and full. The teardrop-shaped bullet of Rouge Premier, the perfect fit for the lips, enables a comfortable and sensorial application.
Designed like a piece of jewelry, the Rouge Premier lipstick is refillable. The ceramic and 18K gold-dipped metal case is the work of an unprecedented collaboration between the House of Dior and the French artisanal workshop Bernardaud, which has perpetuated the art of hand-crafting Limoges porcelain since 1863. An authentic piece to pass down through the generations, this Dior makeup masterpiece integrates the timeless style signatures of the House of Dior, from the oval shape to the toile de Jouy pattern.
This precious object is available exclusively on dior.com and in Dior boutiques.
Formula
* Instrumental test carried out on 30 women.
Shades
"The formula, the choice of shades and the case are the expression of a haute couture concept for the lips. The ultimate, exquisite Rouge Premier. When your lips are dressed in dreams." Peter Philips, Creative and Image Director for Dior Makeup
Application Tips
To clean the Rouge Premier ceramic, it’s best to use a soft sponge and warm water. To preserve Rouge Premier, protect it in its cotton pouch.
Rouge Premier is refillable: once your lipstick is finished, replace the bullet and continue to use the ceramic case endlessly.
The Excellence of French Savoir-faire
For the creation of the Rouge Premier case, Dior teamed up with French artisanal ceramic workshop Bernardaud, established in Limoges since 1863.
An Exceptional Formula
Refillable, Rouge Premier is characterized by a luminous matte elixir formula, infused with 24k gold and revitalizing red hibiscus extract, for lips bathed in comfort and lip care.
12 Universal Shades Created by Peter Philips
12 shades designed by Peter Philips, Creative and Image Director for Dior Makeup, for a timeless range that fulfills every woman’s makeup desire.
The Rouge Premier visuals were shot by long-time friend of the House of Dior, photographer Brigitte Niedermair.
The Haute Couture Makeup Ritual
A new art of Makeup
To create a genuine haute couture lip makeup ritual, Dior has developed a range of beauty accessories crafted in ceramic.