Rouge Dior

Rouge Dior, the Dior makeup icon, is housed in a contemporary new case and comes in a wide range of shades and two finishes for limitless makeup looks. Long-wearing, Rouge Dior is infused with hydrating floral lip care for 24 hours* of comfort.

A true couture accessory dressed in signature Dior style, the new Rouge Dior lipstick is adorned with the emblematic cannage pattern and a CD band. Its magnetic lid clips on and off in one simple step.

The long-lasting lipsticks come in two couture finishes:

The matte velvet finish has a smooth, enveloping texture for full, soft lips. Without compromising comfort, these velvet lipsticks have a barely-there feel that leaves lips plump and smooth. The stick is decorated with a pattern inspired by Dior fabrics.
The satin lipstick finish has a creamy texture that creates bright and shapely lips. The skin appears supple and plump, heightened by intense radiance and softness.

* Self-scoring by 31 subjects.

Available in velvet and satin lipstick finishes, Rouge Dior boasts a formula infused with two times more floral lip care* for intense comfort. These long-lasting lipsticks ensure 12 hours** of true color for an even, long-wearing result with perfect coverage.
Lips appear plump and smooth, enhanced with a soft, matte effect for the velvet finish and a bright, creamy effect for the satin finish.

* vs. the previous formula.
** Instrumental test on 31 subjects.

Peony extract is the key ingredient of the Rouge Dior lipstick formula, delivering dual action: hydrating lips and improving skin quality for radiant lips and enhanced lipstick shades.

Pomegranate flower extract brings additional suppleness and softness to lips. Lips are softer and plumper-looking, fine lines and grooves appear smoothed.

Shea butter complements the floral extracts’ protective action and offers intense comfort and nourishment. Lips are smooth for an even lip makeup look.

- 999 satin and velvet: the must-have Dior red that derives its triple 9 from the first two red lipstick shades launched by Christian Dior, the 9 and 99. This shade is remarkable for its perfect color balance: a warm red heightened with a hint of blue. 999 is the color of an elegant, confident Dior woman.

- 720 Icone satin and velvet: the rosewood that pays homage to Christian Dior's favorite color. Intimately tied to the first icons of the House, 720 Icone is also the color interpretation of a vibrant and fulfilled femininity.

- 100 Nude Look satin and velvet: the perfect contemporary nude lipsticks that combine a soft beige with a dash of pink. The celebration of an elegant and natural femininity, without artifice.

- 777 Fahrenheit velvet: the flamboyant Dior orangey-red that takes its 7 and 77 from the founding shades of the Rouge Dior collection. Vibrant and fiery, the color incarnates a passionate, enterprising and daring Dior woman.

1. Apply the Rouge Dior balm as a hydrating base. Use a tissue to remove any excess product before applying makeup to the lips.
2. Line the lips with Rouge Dior Contour.
3. For intense and even color, apply Rouge Dior lipstick from the center of the lips outwards.